TRACKING HEAD MOVEMENT IN REAL TIME WHILE PROJECTING ANIMATED MASKS ON PEOPLE'S FACES
REAL-TIME FACE MAPPING
CLIENT: PHILIP MORRIS SERBIA
CATEGORY: ACTIVATION MOTION TRACKING
PARTNER: MCCAN BELGRADE
Real-time face mapping installation that works simultaneously with two people is a complex project that has not only a face tracking and projection technology, but in the back-end records all that is happening and stores the data on the servers so it is available after the event.
At the begging of an activation, each of the participants is asked for his/hers name and email and then given an option of three cities to choose from. Animation starts and masks are project on faces of visitors. They can see themselves in the mirror and enjoy animated masks and backgrounds that are part of the program. After the show is over, in matter of minutes they receive printed images of their experience together with USB sticks with processed recording of their virtual journey. Immediately the whole digital material is also available on local servers to be accessed by mobile phones.