IDEX ABU DHABI 2019
TRB VR ACTIVATION
IDEX ABU DHABI 2019
CLIENT: TRB
WEBPAGE: https://https//trb.ba/en/
CATEGORY: VIRTUAL REALITY KINECT ACTIVATION
At 2019 IDEX – International Defence Exhibition & Conference in Abu Dhabi, TRB made a breakthrough in presenting arms and vehicles. In order to make the transport easier, and at the same time, bring more to the table, TRB decided to put the products in Virtual Reality. Using HTC Vive Pro, IDEX visitors were able to see and learn about, not one, but four types of life-size Despots – a multi-purpose, highly protected, extremely survivable, off-road 4×4 vehicle.
Another showcased machine was the demining machine MH-17 in different colours and three types of tools. There were also several short films representing TRB and their other ventures. A different approach to product presentation was a VR shooter with a model of RS9 VAMPIR – 9mm semi-automatic pistol. Visitors could test their shooting skills in a safe environment right there at IDEX. The visitors could also see a 360 image of these products and flip through a Kinect brochure.